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(Originally posted on author’s website, FirstOneThrough}

Ahmed and Mohammed were very excited to open the newspaper one cold day in late 2014. The brothers knew that the paper was packed with colorful circulars for Christmas 2014. While they were devout Muslims, they appreciated toys as much as the next kid, and this year’s circular promised to be one of the best ever.

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The boys ripped open the paper and let the various pages fall into the middle of the room. They each grabbed handfuls of inserts that colored the hard floor. Each claimed a stack to himself and started to review the pictures and text.

The brothers learned quickly that each insert was sponsored by a different organization. The younger Mohammed yelled out “this one is from Hamas!” It had a giant picture of Khaled Mashaal pointing his finger in the air with a quote: “Who says you can no longer afford it?” Mohammed began to read off the promotions for the Hamas circular:

  • A model train set modeled after the Jerusalem light rail line, complete with switches to blow up the stations and rail cars
  • A kit called “Terror Tunnel for Tots,” complete with 160 small shovels named for each of the children who died digging in Gaza
  • Dera” T-shirts with targets on them, (dera means “shield” in Arabic)
  • A hand grip exerciser which claimed to strengthen hands and empower stone throwing
  • An assortment of emojis including ones with a green bandana, a keffiyeh, and black ski mask
  • An adaption of the Majesco Entertainment game “Zumba” called “Boomba” which gets suicide bombers into shape
  • An advertisement for summer camp where children as young as three can learn to shoot guns and sport suicide vests
  • The back page included a note that any order comes with a copy of the Hamas Charter, animated with pictures of Jews as apes and pigs killing prophets

The older brother Ahmed got the circular promotion from Fatah. The large picture at the top of the front page was of acting PA President Mahmoud Abbas speaking at the United Nations with the teaser “Free Palestine”. The circular included:

  • Two large pictures of a shirtless Abbas with the quote “Let us stand before them with chests bared”. The ad offered a waxing service and showed Abbas with a hairy chest and the other smooth as a baby’s bottom.
  • A new release of “Martyr Cards”, updated with the newest inductees including Abd Al-Rahman Al-Shaloudi (killed a three-month old with his car), and Mu’taz Ibrahim Khalil Hijazi (shooter of Temple Mount activist Yehuda Glick)
  • A “Hanging Kit” including ropes of different sizes, “ideal for hanging land brokers who sell land to Jews”
  • A GoPro Car hood ornament, perfect for videoing running over Israelis
  • A map of the Jerusalem light rail with markings to show which ones have roadblocks
  • The back page had a picture of a scene with baby Jesus in a kheffiyeh with a sign that read “Bethlehem, Palestine”. Underneath the picture was a coupon for five “Apartheid Wall Paint” spray cans for graffiti, with any order of $200

The Islamic Jihad circular was relatively small:

  • A collection of small model cars with spikes on the front grill, some painted “Jew red” according to the outer box.
  • A couple of bumper stickers which read “We Don’t Break for Jews” and ”Islamic Jihad – Supplying Suicide Bombers for your Community”
  • Boxes of “Killing Candies” to be handed out to the community upon the murder of any American or Israeli

The Popular Front for the Liberation of Palestine used the full page for a single ad on each side:

  • A knife collection in various sizes, ideal for Papa Terrorist, Mama Terrorist and Baby Terrorist. Buying two or more sets entitles the purchaser to the newly branded “Jerusalem Cleaver” like the one used to butcher four rabbis in November 2014
  • A vintage model airplane with various toy terrorists that can be placed inside to fly the plane to a destination of your choice

The Democratic Front for the Liberation of Palestine printed their circular in the format of a poster, only printing on one side:

  • The top of the page had pictures of ancient pottery. The website and phone number sat above a description for making “Ancient Pottery for Profit” for sale to tourists
  • The bottom of the page was full of skeleton keys, to represent homes of Palestinian Arabs lost in the 1948 “Nakba.” All items were labeled as being made locally in Syria.

The United States included a circular for the first time, likely as part of Obama’s outreach to the Muslim world. The advertisement included a big picture of Obama with a quote “A New Beginning” near his face. At the bottom of the page was a large picture of former US President Jimmy Carter holding up his book “Palestine: Peace Not Apartheid”. The Obama administration was offering a discount code and the ability to buy the book on the whitehouse.gov website.


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Paul Gherkin is founder of the website FirstOneThrough, which is dedicated to educating people on Israel, the United States, Judaism and science in an entertaining manner so they speak up and take action. In a connected digital world, each person can be a spokesperson by disseminating news to thousands of people by forwarding articles or videos to people, or using the information to fight on behalf of a cause because In a connected digital world. YOU are FirstOneThrough.