The new made-in-Israel US cable channel, DogTV, is scientifically designed to make dogs happy when they’re left at home alone, according to Israel21C.
DogTV began a six-month free trial of the 24 hour digital channel on February 13 in San Diego. If successful, it will be available by subscription. San Diego was chosen as the test market by DogTV creators because of its emphasis on dog friendliness, including special dog beaches, parks, and daycare centers.
According to their research, the American Society for the Prevention of Cruelty to Animals, the Humane Society of the United States, and the American Veterinary Medical Association recommend leaving TV on for dogs who are home alone, in order to stimulate them and reduce the possibility of stress or depression.
The channel’s programming will be divided into three categories – relaxation, stimulation, and education – accustoming them to the sounds of street traffic or noisy household appliances.