Photo Credit: Yesha Council.
American Jewish students with the Yesha Council billboard in Times Square in New York City, on Jan. 19, 2025.

The Yesha Council umbrella group of Jewish communities in Judea and Samaria launched a campaign in Times Square on Sunday to celebrate President-elect Donald Trump’s support of the biblical heartland.

The billboard campaign, which will run throughout the day on Monday as Trump is inaugurated as the 47th U.S. president, marked the first time that a message from Jewish pioneers in the region was displayed over New York’s Times Square, the council stated.

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The messages to the incoming U.S. president include “Strong Allies,” “Make Great Friends” and “Blessings from the Biblical Heartland.”

On Sunday night, dozens of American Jewish students descended on Times Square with red Make America Great Again hats to join in support of the Yesha Council’s campaign, it said in a statement.

The initiative was meant to express “appreciation for President Trump’s stand with the State of Israel and the settlement of Judea and Samaria, and to wish the incoming president success,” the council said.

A large delegation representing Judea and Samaria Jewish communities and the Yesha Council has been invited to attend Trump’s inauguration at noon Eastern Time on Monday.

The delegation includes Israel Ganz, who heads the Yesha Council and the Binyamin Regional Council in southern Samaria, Yesha Council CEO Omer Rahamim, Samaria Regional Council leader Yossi Dagan, his chief of staff Yonatan Dubov, Binyamin Regional Council foreign affairs chief Eliana Passentin and Oranit Local Council head Or Piron Zomer.

During their visit to the United States, the Israeli delegation held a series of meetings with government officials and Jewish communities.


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